ClickFunnels Lead Magnet

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ClickFunnels offers opt-in templates for businesses to generate leads. It can also automate lead magnet delivery using email.

Users can also host audio, video, and downloadable files and deliver them via an autoresponder.

Takeaways from

  • ClickFunnels offers lead magnet funnel templates
  • The platform allows for the delivery and hosting of digital files and downloadables
  • ClickFunnels allows users to create lead-magnets with all subscriptions.

How to create a Lead Magnet Funnel in ClickFunnels

Note!A Lead Magnet funnel is a combination of two ClickFunnels components: a squeeze or opt-in page to collect the leads’ information, and an automated email that delivers the lead magnet.

To create a Lead Magnet funnel, it is best to have all the content ready and use the opt-in form as the trigger for an email.

The steps to create a ClickFunnels Lead Magnet funnel are as follows:

  1. ClickFunnels’ dashboard allows you to select “Funnels.”
  2. Click “Select”, then click the Lead Funnels Section.
  1. Select the Lead “Squeeze Funnel” template that best suits your business.
In this example we have selected the first funnel.
If you’ve never used this template, it will be automatically downloaded to your Workspace.
  1. Select “Customize Now” once installed.
  1. Select “Edit” to edit the template.
  1. Businesses can then customize the opt-in pages using the drag and drop editor.
  2. Click “Save” when finished.
  1. Repeat steps 5 to 7 in order to customize your Thank You page.
Pro-TipOn your Thank You page you can embed the lead magnet, if it is a video course, or explain to them how they can access and receive the content.

ClickFunnels Lead magnets Types

ClickFunnels allows businesses to create and host many different types of lead magnets.

  • Video Training/Webinars
  • Courses
  • Download PDFs
    • Checklists
    • Guides
  • E-books
  • Audio files
  • Fonts

Lead magnets can be anything you think a potential lead would find valuable. It doesn’t have to be hosted by ClickFunnels. Users can also host it and deliver it in-person or on a third party platform.

Businesses should be aware that ClickFunnels has file size restrictions. If the lead magnet exceeds these limits, they may need to host it on a third party site.

Five Tips to Create a Lead Magnet in ClickFunnels

Here are the top five tips we have for creating a Lead Magnet on ClickFunnels.

  • Research The Market Before creating a Lead Magnet, make sure you understand your customer avatar and the existing offers. This will help generate ideas.
  • Make it Specific– Lead magnets must be tailored to the customer avatar, and should solve any problems they may have.
  • Provide value– The lead magnet should be appealing and valuable for people to enter their information.
  • Be Transparent– Companies should be transparent when asking for lead information. They can provide links to privacy policies or terms of service in order to build trust.
  • File sizes– If an organization wants to host its lead magnet on ClickFunnels the file it delivers must fit within the platform limits.
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