Although ClickFunnels heavily relies on affiliate marketing for its software’s promotion, it is not a multi-level marketing (MLM) scheme or a pyramid.
ClickFunnels, a software-as-a service (SaaS), sales and marketing tool, uses the SaaS business model. ClickFunnels provides tools to convert leads into sales.
ClickFunnels makes extensive use of its affiliate program. This is where some concerns and misunderstandings are derived.
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ClickFunnels and Pyramid Schemes Concerns
ClickFunnels offers an Affiliate Program that rewards internet marketing professionals who promote the platform. Marketers may earn up to 40% in commissions per month, depending on the success of their campaigns.
This attractive offer led to multiple articles being published online. Several posts on platforms such as Quora and Reddit, (pictured below), refer to the frequency of ClickFunnels ads/sponsored posts.
Some people have therefore questioned the legitimacy ClickFunnels, as some of its affiliates appear to promote the product solely based on financial gain rather than its strengths. This adds to the false impression that people recruit others to earn money.
We were also sceptical about ClickFunnels before we began using it ourselves. We quickly learned that ClickFunnels’ marketing strategy is the reason why it is so popular.
ClickFunnels has an undeserved bad reputation due to the “gurus” of affiliate marketing who promote it as the end-all-be-all in the world of marketing.
ClickFunnels simplifies the process of creating a high-converting funnel.
We at FittleProject have been using ClickFunnels for a long time and consider it to be the market leader in terms of features and functions.
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What is the difference between a pyramid scheme and The ClickFunnels affiliate marketing program?
As we have mentioned, many people mistakenly worry that ClickFunnels affiliate program could be a scam. This claim is false as affiliate marketing is different from pyramid schemes.
Here are some verifiable proofs that the ClickFunnels Affiliate Marketing Program is not a Pyramid Scheme:
- Affiliate marketers do not need to purchase or invest in ClickFunnels before they can get started.
- ClickFunnels’ affiliate program offers marketers a higher commission rate for helping to make more sales. This is not the case for affiliates who recruit new affiliates.
- ClickFunnels has a real SaaS product.
- The ClickFunnels Affiliate Program is a two-tiered program that operates in the following manner: If an affiliate links leads to any purchase or sign-up, the marketer receives a commission.
- Affiliates do not lose sales because of new buyers, and they all have to follow a set rule.
- Affiliate programs are only two levels deep. The affiliate program is not like traditional pyramid schemes that have hundreds or even thousands of levels.
ClickFunnels, as you can see is a lot different than a pyramid scheme.
ClickFunnels Affiliate Program and MLM
Understanding what Multi-Level marketing (or Network Marketing) is can help you understand why some people link ClickFunnels to MLM affiliations.
Multi-level marketing can be described as a direct selling strategy in which companies sell their products by using existing resellers, who then recruit new resellers. They are paid a percentage from the sales of these recruits.
This model is based on the principle that commissions are always paid out to multiple “uplines” of resellers. The primary way to achieve success in this model is by recruiting new people, rather than increasing sales.
Due to perceived poor product quality, and the similarity of this practice to illegal pyramid schemes, businesses that use this method have been sued and distrusted by the public.
ClickFunnels is the platform that network marketers prefer to use.
It is not a perfect fit for “multi-level marketing” or network marketers. However, it works well with traditional businesses.
It is a good option for many businesses, including real estate agents, lawyers and drop-shippers.
This is a controversial subject, and we hope this article will serve as a point of departure for a more in-depth understanding.
Before assessing, we encourage our readers read multiple perspectives and take into consideration different points of view.
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Is ClickFunnels Scam or Legit?
ClickFunnels does not scam. ClickFunnels, a SaaS provider, is 100% legitimate. It’s a marketing platform that lets users create all-in one sales pages and funnels. ClickFunnels offers a variety of tools for sales, integrations and programs for training.
Some things, however, have elicited regrettable but understandable doubt.
The overwhelming popularity of ClickFunnels, along with the inflated claims made by affiliate marketers that ClickFunnels is the silver bullet for transforming users into successful entrepreneurs, has fueled this skepticism.
ClickFunnels, while an excellent service and product, is not magic. It won’t fix all your problems or transform your business in a miraculous way.
ClickFunnels allows business owners who have outdated websites and are struggling to make sales or generate traffic, to easily create high-converting funnels.
Also, it is important to remember that the level of success an individual user will achieve from the platform depends on his or her specific goals, their marketing strategy and the audience they are targeting. In the world of online marketing, achieving set goals depends on a variety of metrics.
We need to be able to adjust our strategies based on what is working and not.
Bottom Line
ClickFunnels, a trademark of Etison Company LLC co-founded with the digital marketer Russell Brunson is a legal brand.
ClickFunnels has a great reputation in the world of digital marketing because it’s a reliable and intuitive platform that offers a very easy-to use funnel-building tool.
FittleProject is a brand that we believe in. We also stand behind the platform’s reliability and tools.
ClickFunnels is a great tool for anyone who wants to easily create landing pages, and sales funnels.