ClickFunnels Vs Instapage

ClickFunnels is a one-stop solution for companies looking to sell and market their products.

This platform allows users to do this by offering them websites, landing pages and funnels, as well as e-commerce, email marketing tools, Workflows, and automation.

Instapage is a good option for businesses looking for a marketing and landing page solution.

  • ClickFunnels 2.0 is available for $147 per month.
  • FittleProject ranks ClickFunnels as the third platform.
  • Trustpilot has given ClickFunnels a 4.6/5 rating.
  • This comparison shows that ClickFunnels is the clear winner.
  • Instapage is available for $299 per month
  • Instapage does not rank among the top 10 platforms on FittleProject
  • Instapage is rated 2.6/5 by Trustpilot
  • Instapage makes a great alternative to landing pages

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Takeaways from

  • ClickFunnels 2.0 provides a one-stop solution to create an online presence, generate leads and sell products and services.
  • Instapage can be used to create landing pages that are primarily designed for the purpose of selling products or generating leads.

The main differences between ClickFunnels 2.0 & Instapage

The main differences between Instapage and ClickFunnels 1.0 include:

  • Pricing The Basic plan of ClickFunnels costs $147 per monthly. Instapage’s plan starts at $299.
  • Online presence Instapage users are limited to creating landing pages. ClickFunnels 2.0 allows you to create landing pages and funnels.
  • Digital Products ClickFunnels has native tools for creating, hosting and delivering membership sites and courses. Instapage users, on the other hand, would require a third-party to deliver digital products.
ClickFunnels 2.0 Instapage
Starting Price $147 per month $299 per month
Discounts $240 to $3,468 per annum 25% Annual Discount
Transaction fees 0% 0%
Type of Platform All-in-one Hosted landing pages
Native Builders Landing pages, funnels, websites Landing Pages
Native Digital Products are supported Membership sites and courses
Native E-Commerce Solutions
Native Email Marketing
Native Automation
Integrations and API Access

What are ClickFunnels 2.0?

The ClickFunnels 2.0 solution is a hosted, all-in one solution that allows businesses to create a complete web presence, sell products, and market services.

It provides the following features and tools to enable this:

ClickFunnels 2.0 is suitable for businesses of all sizes and industries due to its wide range of features.

Some examples include:

The Instapage landing page creator is primarily designed for lead generation, e-commerce and online marketing.

It has dozens direct integrations for connecting third-party platforms.

ClickFunnels 2.0: Pros and cons


  • All in One ClickFunnels 2.0 is a powerful tool that includes many features, including websites, landing pages and funnels. It also has e-commerce, digital products and email marketing tools.
  • 60 Day Trial The platform allows prospective users to try ClickFunnels for 60 days without risk by combining 30 day free trial and the 30-day money back guarantee.
  • Products and Services ClickFunnels allows the sale of digital and physical products as well as subscription-based services.

You can also find out more about Cons

  • High price ClickFunnels’ 2.0 entry-level plan is $147 per monthly, which could be too expensive for some businesses.
  • Customization– The platform was designed as a drag and drop solution. It may limit a company’s ability to create a customized solution.

Instapage: Pros and cons


  • Focused– This platform is focused on landing pages and provides an excellent solution.
  • AI Generate– Instapage offers its AI generator to save businesses time when creating web pages.

You can also find out more about Cons

  • Third Party Platforms Instapage users need third-party platforms for other functions, such as emailing, managing contacts, and automating their online businesses.

Use Experience: ClickFunnels 2.0 vs Instapage

ClickFunnels offers subscribers an excellent user experience, thanks to their easy-to navigate dashboard and prompts that appear when you create a new asset.

The platform also has an excellent live chat feature, with customer service reps responding in real-time to resolve any issues.

Other support tools which enhance the user’s experience include:

  • Help docs
  • Mastery Training
  • Live Training
  • Community

Instapage also offers a live chat and email support, as well as an intuitive dashboard.

Additional support and help features include

  • Webinars
  • Podcasts
  • Ebooks
  • Guides

We would call this a tie because both ClickFunnels and Instapage provided great user experiences.

Instapage vs ClickFunnels 2.0: Websites, landing pages, and funnels


ClickFunnels has an extensive website builder that allows businesses to have a presence online.

They include:

  • Recipes (templates).
  • Drag-and drop builder
  • List the products and services
  • Optin forms
  • Login area for members
  • Domains customisable
  • Blog

Instapage, on the other hand, does not offer a native website building tool. ClickFunnels is therefore the clear winner in this comparison.

Landing Pages

The landing page tools in ClickFunnels 2 include:

  • Drag-and drop builder
  • Forms that require opt-in
  • Multimedia
    • Video
    • Webinars
    • Pictures
  • List of products and services

You can use these features to create opt-in forms, registration pages, and sales pages.

Instapage, on the other hand, is primarily a landing-page provider. It has many features to help businesses create these pages.

These features include:

  • Intuitive Builder
  • Templates and Layouts: 500+
  • A/B Testing
  • Domains customisable

AI Content is another tool that the platform offers, which allows businesses to create content and landing pages quickly.

Real-Time visual collaboration is a great feature for agencies and teams.

This allows multiple people to collaborate in real-time on the landing page, which is great for team meetings and group calls.

Instapage’s advanced features and tools make it the clear winner in the comparison of landing pages.


ClickFunnels has a new funnel builder that is designed to maximize revenue and sales.

These funnel builders have the following features to help you:

  • Drag-and drop builder
  • Recipes (templates).
  • Pages
    • Opt-in
    • Sales
    • Upsell
    • Downsell
    • Checkout
    • Redirect
  • Domains customisable
  • Payments
    • One-time
    • Subscriptions (recurring)

Instapage, on the other hand does not offer a funnel-builder. ClickFunnels wins this comparison by a wide margin.

Digital Products: ClickFunnels 2.0 vs Instapage

The digital products tools in ClickFunnels include membership website creation and hosting tools.

These tools are included in the course:

  • Recipes (templates).
  • Video Hosting
  • Lessons
  • Sub-modules
  • Modules
  • Login Area
  • Thumbnails
  • You can also read about the advantages of using

The membership site of the platform features:

  • Drag-and drop builder
  • Recipes (templates).
  • Supported content
    • Courses
    • Video
    • Webinars
    • Training
    • Downloadable digital content
  • Subscribe to a Recurring Subscription

Instapage is a digital product builder, but it doesn’t offer any native features like hosting or delivery.

ClickFunnels is the best digital product platform.

E-Commerce: ClickFunnels 2.0 vs Instapage

ClickFunnels 2.0 includes ecommerce tools to enable the sale of physical products through websites, landing pages and funnels.

Global Products is a tool that allows users to create product listings.

Subscribers can add products to a funnel after a listing is made.

When a listing is updated in Global Products, the information about the product will be updated dynamically within a funnel.

Instapage supports the sale and purchase of physical products through its landing pages.

Templates, integrations and checkout pages are among the e-commerce features of the platform.

ClickFunnels is the clear winner in this comparison because of its advanced tools.

Marketing and Automation: Instapage vs ClickFunnels 2.

Email Marketing

ClickFunnels 2.0 is an all-in one platform that also includes Email Marketing for driving sales and staying connected with customers.

Features of the tool include:

  • Drag-and drop builder
  • Recipes (templates).
  • Sequences
  • Broadcasting
  • Flows
  • Schedule
  • Segmentation
  • Tags
  • You can also read about the advantages of using

Instapage doesn’t have any email marketing tools, but it does offer many direct email integrations.

ClickFunnels is the winner as it’s the one platform that has this feature.

You can also find out more about the Automated Vehicles by clicking here.

The native automation tools and workflows in ClickFunnels 2 allow businesses to connect assets, create marketing flows, and automate their processes.

Users can also connect to third-party platforms using the API tool.

A workflow example could include connecting a web page for opting in to a webinar with a third party SMS text message, and a page where you can purchase the product after the webinar.

Instapage, on the other hand lacks native automation. Users who wish to use these features will need to use a third party platform such as Zapier.

Instapage lacks automation. ClickFunnels wins this head to head because of it.

Reporting and analytics: ClickFunnels vs Instapage

ClickFunnels 2.0 Reporting and Analytics covers the following assets

  • Websites, landing Pages, and Funnels
    • Site visitors
    • Opt-ins
    • Orders
    • Average cart value
    • Customers can also contact us by clicking here.
  • Courses
    • Statistics of Learner’s Viewing
    • Where do users stop watching?
  • Join our Membership Sites
    • Subscribers
    • Churn
  • Emails
    • Open Rates
    • Conversion rates
    • Purchases

Instapage’s landing page analytics reports provide businesses with the following information.

  • Visitors
  • Conversions
  • Conversion rates
  • Bounces
  • Traffic sources
    • Blended
    • Paying
    • Organics

Subscribers are able to select a landing page and get an analysis of that page.

Both platforms share the same landing page analytics.

This comparison is won by ClickFunnels 2. Its users can access more detailed reports and analytics, and it has a wider range of features.

Integrations: Instapage vs ClickFunnels 2.0

ClickFunnels has a limited number of Direct Integrations, as it is a one-stop platform.

Direct integrations include

ClickFunnels 2.0 has API Access. This means that it can integrate with many third-party platforms including Zapier Workflows.

Instapage offers over 120 direct integrations that cover many different types of platforms including:

  • Marketing automation
    • HubSpot
    • Marketo
    • Keap
  • Email marketing
    • MailChimp
    • GetResponse
    • ConvertKit
    • Mailgun
    • Salesforce
    • ActiveCampaign
    • Zoho
  • E-Commerce
    • Paypal
    • Stripe
    • Shopify
  • You can also read about the advantages of using
    • Hotjar
    • Google Analytics
  • Advertisement
    • Google Ads
    • Facebook Ads
  • Additional Integrations
    • Twilio
    • Slack
    • GoToWebinar

Instapage has also a direct Zapier Integration, which allows businesses to connect with thousands of third-party platforms.

Instapage lacks access to APIs, despite having more direct integrations with ClickFunnels than ClickFunnels 2.

We ranked ClickFunnels as the best integration tool because of this.

ClickFunnels 2.0 and Instapage: A comparison of affordability

Customers can choose between three subscription options when using ClickFunnels 2.

ClickFunnels 2.0 subscriptions include access to domains, websites, funnels and contacts.

The number of assets that each user can create is the main difference between them.

Pro-TipProspective clients can save up $3,468 a year by subscribing to an annual plan.

Instapage offers two different subscription plans.

  • The build plan – $299 per month
  • Convert Plan– Prices are not revealed as they depend on the features needed.
If you choose an annual Instapage plan, you will save $100 per monthly.

ClickFunnels is clearly the cheaper solution after comparing the prices of the two platforms.

ClickFunnels’ 2.0 entry-level plan is not only cheaper, it’s an all-in one platform. This means you don’t need to subscribe to any third-party services.

Bottom Line

We’ve now tested both platforms, and after completing their head-tohead comparison, we can say that ClickFunnels is the superior platform.

ClickFunnels has a lot of additional tools and features, such as membership sites, websites, funnels and courses.

The Basic plan costs $147 per monthly, which is less than Instapage’s entry level offering, the Instapage Build plan.

We are unlikely to recommend Instapage as a platform to potential customers who compare these two platforms.


Does Instapage 2.0 have the same features as ClickFunnels?

Instapage and ClickFunnels 2 both offer landing pages and third party integration. ClickFunnels has many other features including membership sites, membership websites, email marketing and automation.

Is ClickFunnels 2.0 Better than Instapage?

We rate clickFunnels 2.0 the superior platform, because it offers many more features and tools. It is also cheaper than instapage.

Does Instapage cost less than ClickFunnels?

ClickFunnels 2 are not more expensive than Instapage. The platform’s entry level plans cost $199 per month and $197 per monthly.

Should I use ClickFunnels 2.0, or Instapage

If you’re a prospective business, we recommend that you choose – ClickFunnels 2.0 because it offers more tools and features, is cheaper and has better support for live chat.

Is it easier to use ClickFunnels 2.0 than Instapage

clickFunnels 2.0 as well as instapage offer easy-to-use platforms, with their clean dashboards, prompts and how-to guides.

Is ClickFunnels 2.0 and Instapage Free?

Yes, Instapage and both offer 14-day trials. ClickFunnels has a 30-day guarantee on its platform, so new users can try it for 44 days without risk.

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